So, I hope after reading the tagline you guys have got the idea what we are going to learn today.
But before we go for it, take a look at this warning first.
Warning: Do not use these black hat SEO techniques on your website in any way otherwise you can be penalized by Google in these different form-
Google may block your site forever.
Your ranking may go down etc.
I am sharing these black hat SEO techniques with you all so that you guys can become safe from getting penalized.
Now let’s dive into today’s topic and learn all the major techniques of blackhat SEO which you should avoid during the SEO process.
What is Black Hat SEO?
As we all know Google has more than 200+ factor to identify the best website on a particular keyword among millions of website.
And to satisfy all these factors of Google we do SEO of our website.
Now, there is two way of doing SEO of our website one is Good another is bad.
I am quite sure, now some of you may be thinking,
That what’s the difference between Good SEO and Bad SEO?
So, let me explain.
When we are doing SEO of our site according to the guidelines of Google, we call it Good SEO or white hat SEO.
And when we are optimizing site going against the Google guidelines, we call it bad SEO or black hat SEO and if we are doing it, we get loose our ranking or may be blocked by Google forever.
There is one another technique which is the combination of white hat and black hat SEO called Gray hat SEO.
Among all these techniques the safest technique is white hat SEO which will never make a bad impact on your website if you are doing it according to the Google guidelines.
18 Black Hat SEO Techniques That You Don’t Know.
Keyword stuffing means putting large amount of keywords on the webpage to make Google think that this page is relevant for this keyword.
This technique used to work in the old days but nowadays Google has become very intelligent. If you are caught doing keyword stuffing on your site, you may lose your site ranking.
The keyword density of webpage according to Google guidelines should not be more than 2-4%.
Same content available on more than two pages is called duplicate content. This is also one kind of black hat seo techniques.
This is one of the most important factors to keep in mind when you are creating content for your site, do not copy content from another site.
If you are copying content then it will hurt your site in the sight of the google.
Cloaking is a one of the most famous black hat SEO techniques in which one shows different content to the Google crawler and searcher.
For example, optimizing page for Blogging keyword and putting content related to medicine or anything else.
Link building is one of the most important factors for ranking the website on Google or other search engines. More backlinks you make, better organic rankings you get.
Now, people have become so lazy nowadays that they think, instead of building backlinks by visiting website after website, it would be better to buy bundles of backlinks at once.
But they don’t know this idea of them can become very dangerous for their site.
Buying a backlink is not an issue. Because at last Google crawler is just a piece of code. That checks whether it is purchased backlink or natural backlink. But the main issue is how many backlinks you are buying and from where.
What do I mean by “How and where”?
Doing anything out of limit is dangerous in any situation. So do not buy bundles of backlinks at once because this gives the signal to the crawler that you have bought a backlink.
And when you are buying backlinks or creating natural backlinks, firstly, you should check the domain and page authority of the site if both are good then you can buy but in the limited amount.
Link exchange means putting backlink of two websites on one another.
So, be aware of link exchange, Google considers it as one of the black hat SEO techniques.
Hidden text/link is the text/link exist on the webpage but not shown to the readers.
The color of these texts and links are same as the background of the page.
People use it for making Google fool but they don’t know Google is far intelligent than them. When Google crawler crawls the website it crawls the website source code and if it finds the hidden text or link, it penalizes that website.
So, don’t try to be smart than Google and don’t hide text or links on the webpage.
A link farm is a group of sites which are mainly designed to increase the backlinks of the site.
Each website in a group is linked with each other.
Doorway or gateway pages
Doorway or gateway pages describe those pages on the site which are full of keyword stuffing but has no informative content.
Article spinning is a practice of modifying copied content in such a way that it does not look like copied content.
There are various tools which are available online for article spinning.
Page swapping is the technique of changing the indexed and ranked page on search engine with some another page or content with the same URL.
A private network blog is a group of websites that are created using expired domain primarily for increasing the backlinks of websites.
These websites are using expired domain because expired domains have already thousands of backlinks so they don’t have to put much effort into making backlinks and ranking it on Google.
Domain squatting basically refers to buying domain similar to branded business for the purpose of getting financial growth.
For example, www.facebook.com is a brand name and if someone is buying fakebook.com then this will consider as a domain squatting.
Google bombing is a practice of reducing the competitors ranking using some illegal SEO tactics.
Automated Google query
Do not use any automatic search query tool in Google.
Google map spamming
Registering fake business listing in Google map consider as Google map spamming.
Do not write content on your site that is prohibited by the government.
Do not provide wrong information on your site, if you are not clear about what you want to share then don’t share.
Low authority directory listing
Do not create backlinks from low DA & PA directory sites than your DA & PA.
Let’s wrap up,
Basically, above we have seen about what blackhat SEO is and what are the different types black hat SEO techniques which you should avoid during optimization of your site.
Once again, do not use any of the techniques discussed above on your site otherwise you will be responsible for getting penalized by Google.
Author: Bhanu Mishra
Hi… My name is Bhanu Mishra. I am a Professional Blogger, Creative writer, Digital marketing enthusiast with having one year of experience and an Entrepreneur.
Blogging central is an online blog founded by me where I share most of the things related to Blogging, Digital marketing, and SEO.